Porter's Diamond
If a strategic plan is going to have any chance of being useful, it has to be based on gathering and analysing information. Michael Porter, has explained how an organisation can analyse:
PESTEL Model: This model looks at the macro-environment, using the following headingsPoliticalEconomicsSocialTechnologicalEcological
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Porter's Diamond
Porter tried to answer the following questions:
Why does a nation become the home base for successful international competitors in an industry ? Germany is renowned for car manufacture;Why are firms based in a particular nation able to create and sustain competitive advantage against the world's best competition in a particular field ?Why is one country often the home of so many of an industry's world leader ?Porter called the answers to these questions the determinants of national competitive advantage. He suggested that there are four main factors which determine national competitive advantage and expressed in the fo…
PESTEL Model: This model looks at the macro-environment, using the following headingsPoliticalEconomicsSocialTechnologicalEcological
LegalClick here to Read More
Porter's Diamond
Porter tried to answer the following questions:
Why does a nation become the home base for successful international competitors in an industry ? Germany is renowned for car manufacture;Why are firms based in a particular nation able to create and sustain competitive advantage against the world's best competition in a particular field ?Why is one country often the home of so many of an industry's world leader ?Porter called the answers to these questions the determinants of national competitive advantage. He suggested that there are four main factors which determine national competitive advantage and expressed in the fo…