Do President or CEO of Accounting Bodies Blog ?

23 May 2008 |

Another word for technology is "Change". One is curious to know how the old hogs adopt to the change in technology. CEOs / Presidents of most of the Accounting Bodies are in age group of 45+. I found only two CEOs who blog

Should the President or CEOs should blog ? A bit contentious issue. But it happens the same when a new technology is introduced. Remember what Western Union said to Bell, Inventor of Telephone.

"Mr. Bell," he wrote, "after careful consideration of your invention, while it is a very interesting novelty, we have come to the conclusion that it has no commercial possibilities… What use could this company make of an electrical toy?

The companies have been promoting Instant Messenger, Collaborative Blogs or wikis for their employees as official communication. So companies have been adopting the technology and learn to use them effectively for business.



I feel that CEOs / President of Accounting bodies should blog just like they communicate. The blog post may not be frequent but it will influence the members of their body to embrace technology quickly and collaborate.

What do you think ? I would be happy to read you views on the subject. Please post comments on the post.

Regards,

Santosh Puthran

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